Marketing internacional. / Philip R. Cateora
Material type:
TextLanguage: esp Publication details: McGraw-Hill 19970000 México D.F., mxEdition: 8a. edDescription: 864ISBN: - 848086172X
- 658. 83 C384m
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Recursos Impresos | Colección General | 658. 83 C384m 8a. ed (Browse shelf(Opens below)) | Available | 10008936 |
UNA VISION GENERAL. EL ENTORNO CULTURAL DEL MARKETING GLOBAL. DIRECCION DE MARKETING. CONTEXTO CORPORATIVO DEL MARKETING.