| 000 | 00761cam a2200241 4500 | ||
|---|---|---|---|
| 999 |
_c20528 _d20528 |
||
| 005 | 20250301214022.0 | ||
| 082 |
_a658. 8 _bK685m |
||
| 090 | _aCOLECCION GENERAL | ||
| 020 | _a8420541982 | ||
| 041 | 0 | _aesp | |
| 100 | 1 | _aKotler, Philip, Armstrong,Gary | |
| 700 | 1 | _aCámara Ibáñez, Dionisio | |
| 700 | 1 | _aCruz Roche, Ignacio. | |
| 245 | 1 |
_aMarketing. / _cArmstrong,Gary Kotler, Philip |
|
| 250 | _a10. ed | ||
| 260 |
_bPearson Educación _c20040000 _aMadrid, es |
||
| 300 | _a758 | ||
| 520 | _aEL MARKETING Y EL PROCESO DE MARKETING. DESARROLLO DE OPORTUNIDADES Y ESTRATEGIAS DE MARKETING. DESARROLLO DEL MARKETING MIX. GESTION DE MARKETING. | ||
| 650 | 0 | 7 | _aMARKETING |
| 650 | 0 | 7 | _aMERCADO |
| 650 | 0 | 7 | _aPRODUCTOS - PRODUCCION. |
| 942 |
_2ddc _cBK |
||