| 000 | 00582cam a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c21036 _d21036 |
||
| 005 | 20250301214042.0 | ||
| 082 |
_a658. 83 _bC384m |
||
| 090 | _aCOLECCION GENERAL | ||
| 020 | _a848086172X | ||
| 041 | 0 | _aesp | |
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 |
_aMarketing internacional. / _cPhilip R. Cateora |
|
| 250 | _a8a. ed | ||
| 260 |
_bMcGraw-Hill _c19970000 _aMéxico D.F., mx |
||
| 300 | _a864 | ||
| 520 | _aUNA VISION GENERAL. EL ENTORNO CULTURAL DEL MARKETING GLOBAL. DIRECCION DE MARKETING. CONTEXTO CORPORATIVO DEL MARKETING. | ||
| 650 | 0 | 7 | _aMARKETING. |
| 942 |
_2ddc _cBK |
||